Ah, a new year, and new plans. So much hope, and so much faith in
new beginnings. A clean slate, a fresh start. As I went through my business plan
and goals for 2023, I was pleased to find that I managed to complete them all,
save for nabbing a foreign rights agent. But, I realized that goal was totally
out of my control, with the exception of sending out queries. Among my other
lofty goals were creating a writing resource PDF I called, Tips,
Tools & Tricks for the Tenacious Writer and putting it up on my
website as a free download, connecting with the local libraries to see if they’d
purchase and carry my books, and finish writing the third installment of
Mysterious Tales from Fairy Falls called Sticks
and Stones. Done. Done. Done. Well, the libraries never got back to me, so
I assume it’s a flat no. Sigh.
I guess authors nowadays have to try many possible avenues to get
their books out there. Shows. Events. Ads. Giveaways. Bribes. Begging. Sorry,
got carried away. LOL! Actually, I was lucky enough to attend a couple of
events in the fall of 2023. One at our town’s bookstore, River Bookshop, who hosted a Local Author
Book Fair, and another with my publisher, Mirror World Publishing at a
Local Author Christmas Book Show. I love events that only allow authors and
publishers, as opposed to anything-goes craft shows, because you get actual readers
wandering the aisles instead of people looking aimlessly around at the
different tables. Plus, we get to network with other authors, and learn what
book promotion strategies work for them, and what doesn’t. A win-win in my
eyes.
I also bought a program that helps authors create ads instantly.
If you’ve never heard of BookGraphix,
I
urge you to check it out if you like doing your own ads to share on your
social media accounts. The program allows authors to place their book or books
(up to three) in images that are appropriate for your audience, create content,
and download them to your computer. They also have holiday inspired ads as
well, and you can do trailers, cover reveals, and other creative stuff. For the
last three and a half years, I’ve been steadily running Facebook ads for ten
days, and rolling over a new ad when one finishes. This strategy has garnered
me a reach of over a million people for many campaigns that I’ve run, and about
two to five thousand clicks on the links I provide. I use my Amazon Author link
with all my books, and my website books page for those links. It’s certainly
been an investment for sure. The trick is to get those link clickers to buy one
of my books instead of click and go. It’s a patience game for sure!
As for my plans for 2024, I’ll be revising and editing Sticks and Stones so it’s ready for
publication either late this fall or in 2025. Yup. That’s how the publishing
game works! Slow, but sure. I’m going to continue to query foreign rights
agents seasonally until I attract the best one for me (fingers crossed), as
well as run my ten day Facebook ads to extend my reach and hopefully connect
with readers throughout the world. It’s also my intention to start gathering
research and plotting the story for the next installment of The
Last Timekeepers time travel adventure series, which will be in Treena Mui’s
point-of-view. Should be a blast!
On a personal note, my hubby and I got e-bikes from Santa for Christmas
in 2022, and have been riding our butts off all spring, summer and fall, in an
effort to put a lot of mileage on them. Best. Presents. Ever. Plus, it’s great
exercise and gets us outside in nature. For more current news, please check my blog, as I periodically give
updates to what’s going on in my author life. So how about you? Do you have any
big or small plans, goals, desires you want to make manifest in 2024? Dream
big, life is short. Would love to read your comments. Cheers and Happy New Year! Thanks for
taking the time to read my blog. I appreciate you!
